Commercial Growth Comes to Frisco

Enter Frisco and you enter the fastest growing city in the Dallas-Ft. Worth Metroplex. Single-family home building permits have marched steadily upward over the last five years. A population explosion of young, family- oriented professionals has tripled the census in the last six years. And, 88 percent of the city’s 70 square miles is undeveloped. To say this business-friendly city is primed for commercial and retail development is an understatement. Frisco is “Open For Business!” Three hot-spots currently under development will offer everything from multi-story office accommodations to shopping center space. They are 130 acres near the northwest corner of State Highway 121 and Preston Road, 58 acres at Legacy and SH 121, and approximately 35 acres on Stonebrook Parkway and Preston Road (see map).

Shopping Mall

General Growth Properties, Inc. will break ground in early 1997 on their 1.2-million square foot, two story mall strategically-located near the northwest corner of State Highway 121 and Preston Road. Ninety-five acres of the 130-acre tract will be used as the actual mall site with the remaining acres available for peripheral development. Plans include space for 120 tenants plus four to five major anchor stores and a movie theater. Aggressive in its pursuit of business, the City of Frisco granted General Growth a 25% tax abatement over 10 years. Additionally, the city will construct three major thoroughfares to the mall and will bring water/sewer, electric and gas utilities to the site. Tentative completion of the mall is scheduled for Fall, 1998.

Office/Hotel

Less than one-half mile north of the famous North Dallas Legacy Park, home to EDS, J.C. Penney and FritoLay corporate headquarters, is Frisco’s Town and Country Development. The 58-acre business park situated on the corner of Legacy and SH 121 will offer office complexes and a luxury hotel. Construction on the first A-class office building, a 100,000 s/f mid-rise, begins in January 1997 and is scheduled for completion by the end of the year. Some retail space as well as several other office buildings are planned throughout the park. A 220,000 s/f, 208 room Westin Hotel will open mid-1998. The $28M hotel will contain a restaurant and convention center. Infrastructure for the site already exists.

Retail Shopping Center

One of the hottest spots along the metroplex’ s “Golden Corridor” is the comer of Preston Road and Stonebrook Parkway in Frisco. A major east-west boulevard connecting Preston and the Dallas North Tollway, Stonebrook Parkway is experiencing a variety of development projects. A 20-acre, Albertsons-anchored shopping center fronting Preston Road is scheduled for completion in May 1997. Preston Stonebrook Center offers 83,000 s/f of retail and restaurant space in addition to its 53,000 s/f Albertsons. A corner gas station will round out this neighborhood retail center. Columbia Medical Center of McKinney will complete a $3M, 20,000 s/f medical and diagnostic complex near the northwest corner of Stonebrook and Preston by the end of 1996. Eight physician suites, a diagnostic center and minor emergency center will comprise Frisco’s largest medical professional complex.

The new Post Office as well as Stonebrook Self Storage, a high-quality storage facility, are already open on Stonebrook Parkway just west of the medical complex.

Equipped with powerful incentive programs and funding to assist developers, Frisco’s Economic Development Corporation is stepping forward to meet, greet and win quality commercial and retail development. For information about current and planned projects, contact EDC Executive Director Jim Gandy at P.O. Box 1507, Frisco, Texas 75034, 972/881-5199.

Map Key

New Commercial/Retail Sites
A. Mall
B. Town & Country Development
C. Preston-Stonebrook Center
D. Columbia Medical Complex and Convenient Care Clinic
E. U.S. Post Office
F. Bankston Ford

Toy Drop-Off Locations
1. Frisco Fire Station
2. Mr. Jim’s Pizza
3. City Hall
4. Project for the Future
5. Compass Bank
6. Stonebriar Country Club

Christmas Tree Recycling
• Plantation Resort
• Shawnee Trail Sports Complex ·
• Bicentennial Park
• Warren Sports Complex
• Stonebriar
• Starwood

Highways and Byways
Accommodating traffic generated by Frisco’s growth is a top priority with City Manager George Purefoy. Following are some of the priority projects and their timelines:

Tollway Service Road
Construction on the southbound service road from Hwy. 720 to Hwy. 121 is scheduled to begin in early 1997 with an estimated 12-month completion. When construction is completed, the speed limit will be increased on the parallel service roads.

Hillcrest
The current two-lane section from Lebanon to Hwy. 121 is scheduled to be widened to four lanes by summer 1997.

Preston Road
Thanks to a $1.5 million dollar contribution by the City of Frisco, the state-funded project to widen Preston Road has been moved up and the project will be done all at once rather than in phases. Beginning approximately November 1997, Preston Road from Hwy. 121 to Hwy. 720 will be widened to a six-lane
 divided roadway.

Warren Parkway
Scheduled to begin early 1997, the parkway will be extended from Preston Road west to the Tollway with the majority being six-lane. Estimated as a 6-8 month project.

Parkwood
Planned as a six-lane divided roadway which eventually will connect Main Street (Hwy. 720) to Hwy. 121, construction on the section from Hwy. 121 to Warren Parkway will begin in spring 1997 with completion by the end of the year. Mall Drive – This six lane roadway will delineate the north boundary of the mall and will extend from Preston to the Tollway.

North County Road
Plans are to extend the road north to Eldorado Parkway at the northwest corner of Warren Sports Complex.

Rolater Road and Stonebrook Parkway
Improvements to line up the intersection of these two busy roadways will be implemented in early 1997. 

Frisco STYLE
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